Building the Salon of Tomorrow: Investments You Need

April 5, 2024 SBS Hair 0 Comments

With the fast-evolving internet, the competition in every industry is becoming fierce, and hair salons make no exception. That’s why you should invest in your salon and gain the advantage. But how? Every business needs development; for this reason you should learn what to focus on whilst building the salon of tomorrow. Think about your customers and try to adjust to their needs. But what is it that they expect? From creating smart salon spaces to investing in professional software to following the trends of eco-friendliness with sustainable brands, let’s see how you can improve your customers’ experience.

Smart Salon Spaces

If you wish for a welcoming and innovative salon, you need to start thinking about how every part of your space affects your clients and your work. One of these things is investing in smart lighting. Adjustable lights can change the perception of your salon; just make sure that the colour looks just right in any setting,  whether it's a sunny afternoon or a cloudy morning. Remember that customers come to your salon also for the experience and relaxation, and some types of lights might affect that negatively, for example, fluorescent lights.

Next, think about this: where do you and your clients spend most of the time? The chairs and workstations. Ergonomic furniture isn’t just comfortable; it shows you care about the experience of your clients and the well-being of your team. Plus, refreshing your decor keeps your space modern and inviting!

Upgrading to Advanced Salon Management Software

Being in charge of a salon is a challenge with many tasks on the board; you've got appointments, products, and people to manage. Advanced salon management software makes this easier. It lets you book appointments with clients without a hassle and tracks all your products. With everything in one place, you can focus on providing the best service, giving your clients more time, and making sure they leave your salon happy and looking forward to coming back.

Think of this software as a handy assistant that never takes a day off! It remembers all the little details, like your client’s favourite hair care products or their next appointment. For busy hairdressers and salon owners, it's a smart step to take if you want to stay at the top of your competitors' lists and build strong, lasting relationships with your clients.

Eco-friendly Products for Environmentally Conscious Clients

More and more clients want beauty without harming the planet (or the animals), looking for salons that use green, PETA approved products. That’s why many businesses are looking for eco salon supplies, trying to adjust to customers’ expectations. Adding eco-friendly lines to your salon offerings isn’t just good for the earth; it can be great for your business promotion, too. When you offer these products, you're showing clients you care about their health, the environment, and the future. Consider also joining green movements such as Green Salon Collective and O&M Collaboration, with which you can also get some recycling vouchers. Sounds like a win-win!

Here's a look at some of the eco-friendly brands to consider:

• O&M: Natural and safe yet luxurious, this is what O&M stands for. Their hair care products avoid harsh chemicals and adopt the power of natural extracts and active minerals. O&M hair products are good for your customers’ hair and the environment.
• Nine Yards: It blends care, quality, and conscience. Free from parabens and sulphates, this is a brand for those who want their salon to perform at its best without compromising on the eco values.
• Hello Bleach: Hello Bleach is one of the professional hair brands offering sustainable hardware collections for hairdressers.
• EveryGreen: Committed to plant-based ingredients, Everygreen hair care goes beyond being vegan. It's about sustainable beauty choices that your clients will love.

Investing in Your Team's Growth and Mastery

A salon is only as good as its stylists. When your team grows, your salon does too. Investing in your team's development means your clients will be even happier about the work done. One day, it might be a new and trendy haircut. Another day, it might be a unique hair colour service that only your salon does! Sounds exciting? It surely does for a salon owner or a self-employed hairdresser who wants to stand out!

And let's not forget, for the young professional looking for more, these learning opportunities can be the key to unlocking their potential. It's exciting to think about how each training or workshop could reveal a new talent or passion. That’s why you should think about it as an investment for your salon. With each new skill, their skills become broader, and your salon becomes the place where clients can get it all: creativity, understanding, and the best service.

Improve Your Skills with Top Artists

At Salon Business Solutions, we're passionate about helping your team grow and succeed; that's why we offer exclusive training courses featuring renowned artists like Jaye Edwards. Imagine learning the art of colour correction and mastering brondes directly from the experts. During our events, you can learn from talents like Kim Habberley, Katy Grimshaw, and Lee Quinn so that your team will gain invaluable skills and insights. Stay up to date with all our training opportunities through our Linktree.

At Salon Business Solutions, we offer various eco-friendly products to help your salon keep up with changing industry trends. We pick our products carefully so that you can be sure of the best quality and eco-friendly practices. You can also apply for a professional trade account, which will allow you to access a wider range of products and trade price discounts. Let’s create the salon of tomorrow together!